Zach Peyton is a West Point Graduate that built a fencing business now boasting 100+ franchises doing nearly $300 million in annual sales. From growing up in Texas, serving the military, starting a fencing business while growing his family, we discuss the skill sets, disciplines, and systems that helped him grow a business from scratch. Bringing new systems and strategies to elevate the business to the point of being recently purchased, he shares how the question, 'Did you read the book?' has helped him achieve this level of impact. Be sure to grab a pen and paper as you want to take notes on this one. Enjoy!
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